Apple unveiled its new lineup at the “Awe Dropping” event on September 9, 2025, introducing four models: iPhone 17, 17 Air, 17 Pro, and 17 Pro Max. Together with them came updates to Apple Watch and AirPods.
At Apple’s “Awe Dropping” event, the new iPhone lineup launched globally. The key prices are:
- iPhone 17 Air: starting at $999
- iPhone 17 Pro Max: around $1,199
- In India, expected prices are:
- iPhone 17 Air: ~₹99,990
- Pro Max: up to ₹1,64,990
2. Design Overhaul: Aluminum Instead of Titanium
The Pro models are returning to aluminum frames, moving away from titanium used in earlier models—lighter, sportier, and better at heat dissipation, especially important as the Pro Max houses a larger battery.
iPhone 17 Pro Max: Flagship Powerhouse
Design & Display:
- Massive 6.9-inch Super Retina XDR OLED, ProMotion 120Hz, Always-On, 3000 nits peak brightness
- Made with vapor-chamber-cooled aluminum unibody—slim and powerful
Performance & Battery:
- Powered by the A19 Pro chip with built-in Neural Accelerators—up to 40% improvement in sustained performance
- Longest battery yet—up to 39 hours of video playback, 50% charge in 20 minutes
- The iPhone 17 Pro Max benefits from a larger battery—estimated around 5000 mAh—making it Apple’s longest-lasting yet.
- Reports also confirm enhanced thermal management via a vapor chamber, reducing overheating during intense use.
Camera Upgrades:
- Triple 48MP Fusion cameras—Main, Ultra Wide, Telephoto (now 8× optical-quality zoom)
- 18MP Center-Stage front camera for next-level selfies & video
- Telephoto sensor offering up to 8× optical zoom, a clear upgrade over prior models.
- Larger, brighter ProMotion OLED displays at 120 Hz across all new iPhones.
- A redesigned horizontal camera bar and anti-reflective glass enhance aesthetics and functionality.
Storage & Availability:
- Comes in 256GB, 512GB, 1TB, and 2TB options
- India colors exclude black—available in Cosmic Orange, Deep Blue, and Silver
🇮🇳 iPhone Prices🏷️ in India: Pro Levels, Pro Max Premium
Content:
- iPhone 17 Air (256GB): ₹1,19,900
- iPhone 17 Air (512GB): ₹1,39,900
- iPhone 17 Air (1TB): ₹1,59,900
- iPhone 17 Pro (256GB): ₹1,34,900
- iPhone 17 Pro (512GB): ₹1,54,900
- iPhone 17 Pro (1TB): ₹1,74,900
- iPhone 17 Pro Max (256GB): ₹1,49,900
- iPhone 17 Pro Max (512GB): ₹1,69,900
- iPhone 17 Pro Max (1TB): ₹1,89,900
- iPhone 17 Pro Max (2TB): ₹2,29,900 — Apple’s first ₹2 lakh-tier iPhone!
🇺🇸 iPhone 17 Series Price 💵 List (U.S.) – Flat & Premium
Content:
- iPhone 17: $799
- iPhone 17 Air: $999
- iPhone 17 Pro: $1,099
- iPhone 17 Pro Max: $1,199
iPhone 17 Air: Sleek Performance
Design & Display:
- Thinnest iPhone ever at 5.6mm, weighing just 165g
- Crafted from space-grade titanium and Ceramic Shield for durability
- 6.5-inch ProMotion OLED display at 120Hz, 3000 nits; immersive and elegant
Performance & Connectivity:
- Runs on the A19 Pro chip as well
- eSIM-only model for slimmer profile
- Wi-Fi 7, Bluetooth 6, Thread via N1 modem
Cameras & Features:
- 48MP Fusion Main, 12MP telephoto, and 18MP Center Stage front camera
- Supports Dual Video Capture—front & rear simultaneously
Storage, Colors & Availability:
- Available in 256GB, 512GB, 1TB variants
- Colors: Space Black, Cloud White, Light Gold, Sky Blue
- Starts at $999, preorder from Sept 12, available Sept 19
Which One’s for You?
- iPhone 17 Pro Max—the top-tier performer for photographers, gamers, and power users needing unmatched battery life and display.
- The iPhone 17 Pro Max represents not just incremental, but meaningful upgrades—better performance, battery life, thermal control, and cameras—all in a sleeker, thermal-efficient body. These enhancements underscore Apple’s renewed focus on user comfort and innovation.
- iPhone Air—for those who value portability, sleek design, and pro-level speed—without carrying a bulky flagship.
Both now start with a generous 256GB storage, phasing out lower base tiers.
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